Aaron is a renowned and versatile choreographer, creating movement for music videos and live performances for leading international pop stars including Rihanna, Rita Ora, Katy Perry, Justin Bieber, Ellie Goulding, Calvin Harris, Sam Smith, Dua Lipa, Kylie Minogue, Take That, Mariah Carey, Leona Lewis, FKA Twigs, Imagine Dragons, Years and Years, Elton John, Laura Mvula, Nicole Scherzinger, Stereophonics, Robbie Williams, Pet Shop Boys, Cheryl Cole, Victoria Beckham, The Wanted and Emma Bunton.
Aaron also choreographs for advertising campaigns and international fashion magazine editorials. His credits include H&M’s World Recycle Week campaign featuring M.I.A, Hermes, Lacoste, Calvin Klein, L’Oreal, Paul Smith, Issey Miyake, Nike and Chanel’s advert starring Kristen Stewart. Aaron had the honour of creating a visual dance party in Paris for Vogue magazine.
In 2016, Aaron’s work on FKA Twigs ‘M3LL155X’ video earned him a MTV VMA nomination for Best Choreography and he was included in ‘The Progress 1000: London’s Most Influential People’ list in 2015 & 2016.
Prior to his choreographic career, Aaron was a contemporary dance soloist and created the lead role of photographer Basil Hallward in Matthew Bourne’s Dorian Gray. The production was nominated for the National Dance Award for Outstanding Company and Whatsonstage Award for Best Choreography. Aaron himself was nominated for the Spotlight Award for Male Artist and won the Breakthrough Award presented by The Times newspaper in 2009.